Monday, 22 June 2015

CFOs’ Top Management and Policy Priorities

The five task forces at the CFO Network conference presented their recommendations to the full conference, which voted these the top overall priorities:

1. Bring Broad Perspectives

The CFO should be a thought leader for and with the CEO. The CFO should be a complement to the CEO and provide a balanced perspective, to thoroughly explore alternatives. The CFO should broaden the conversation with key external and internal stakeholders.

2. Set Tone at the Top for Cybersecurity

CEO and the board need to prioritize the issue of cybersecurity, and senior management needs to drive a culture of vigilance and accountability. Help stakeholders understand the implications of a breach, and that cybersecurity is everybody’s job.

3. Reform International Taxes

Advocate for a more efficient tax system to encourage companies to return cash to the U.S, including through territorial system, flat rate, and repatriation holidays. The money can benefit the U.S. economy.

4. Share Capital Strategy

Create decision hierarchy of how to use your cash. Articulate capital allocation strategy to shareholders. Clarity on management’s strategy and process will remove investor uncertainty. Act consistently.

5. Recruit and Develop Innovators

Talent is what drives innovation. If you want innovation you need to recruit and develop people who are comfortable with change and have natural curiosity. Hire employees who are willing to challenge the status quo.

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